Tee-Shirt-Project

The emarketbrasil tee shirt needs to be very comfortable. Walmart has 2 possible tee shirts:

• 1- Puritan Brand - 2 pack : this one is the best texture RN87958 2.50 USD per shirt
• 2- Hanes RN15763 : this is the same one I found so comfortable from the thrift store. Its a bit itchy when new.

-Item 1 while more expensive is the one to go with.

Total Cost Estimate

• Total Cost = Tee Shirts + Printing + Shipping to Brazil

Tee shirts

Quantity	Total Cost
100	250
1000	2500

Already can tell qyt=100 is the way to go unless I can get Jeff and Wife to do or do it in Brazil at a much lower price.

Method=Buy the print function

Printing Cost qty=100 -- ~5 per shirt = 500 USD

Shipping to Brazil = 28.00 USD per 10 shirts, 280 USD per 100

Total Cost = 250 + 500 + 280 = 1030 USD per 100 shirts. ( 10 USD per shirt )

Using local guy=Don Miquel - Total Cost= 250 + 300(printing) + 60(screen charge) + 280(shipping)=890 USD

Method=Get the screen, print it yourself

Total Cost= 250 + 0(printing=self) + 0(shipping, if done in Brazil ) or 2.50 per shirt

CONCLUSIONS:

1- cost structure shows that shipping and printing is a major cost thus in the long term the work must be done in Brazil

2- The first run needs to be done here because of time constraints, buy the screen and take with you.

Screen Printing Vendor

www.customink.com - has an online estimator tool. I do not know what their print is with ink or the surface layer stuff?

Population penetration Efficacy Estimate

• population of the metropolitan area = 800000 people
• 800,000 / 100 or 1 shirt per 8000 people ( this is a little thin )

Better results would come from focusing the distribution, perhaps on campus of UFSC ?

• UFSC has 32000 students
• 100 / 32000 = 1 shirt per 320 students : much better ratio.

Home Printing

• Cheap Screen Printing Tutorial
• Another More detailed Tutorial Using Photo resist

How To Videos

• Wolf print on Tee shirt Video
• YouTube User that sells supplies - lots of explainations

Screen Printing Supplies / Kits

• Michaels Art Store Kits
• WholeSale Art Supplies

Printer Info

Name: Scott

Phone = 480-298-5950

Email = ironattitude@gmail.com

Quote Details:

2.00 each to print

$30.00 screen fee for front logo - This is a one time fee. In the future when you order another set of shirts we will use the same screen. $30.00 screen fee for back logo - This is a one time fee. In the future when you order another set of shirts we will use the same screen. + shipping cost

total = $260.00 Mentioned he can put the small graphic on the same screen as the big graphic. This allows 2 different size shirt patterns to be available. This is important because the shirt sizes run from XXXL down to medium boys child size.

Directions:

Take the 60 EAST and Exit country club Go North on Country Club Make a right on 1st AVE.... go past about 3 or 4 small stoplights Make a RIGHT on Pasadena 2nd house on the left....117 S. Pasadena Call me if you need to (480)298-5950

See ya at 10 a.m

Scott

Tee-Shirt-Testing

I am sending out the shirt for early testing before I go to Brazil. Thus I can learn what I did right and what I did wrong.

Observations:

• 1- more V-Necks for women. I only have manly prints for the larger women. More V-necks in the small size of puritan would be better.

• 2

Test-Subjects-Information

invasor62@hotmail.com

marcos soldi da silva
av.colombo 5039 3 andar sala 32
zona 7
maringa-parana
cep 87030121
Brasil

camiseta com 120cm de peito frouxa

patyyyyy2002@yahoo.com.br

patricia lopes
rua manuel de mello 283
sao joao
itajai, santa catarina cep 88305-080
brasil