Advertising

Over the Air

• KFYI is relatively inexpensive - Media:Quote-from-KFYI.pdf
• Cost on radio is 25 to 180 dollars / 30 second spot > Minimum buy := run of qty=5 spots > can be 5 different spots according to Kristin

Streaming Audio Internet Ads

• Streaming audio > 100 dollars for qty=25 30 second spots > appears must buy minimum quantity
• 25 spots * 30 seconds per spot = 12.5 minutes total air time

Production Technical Details

• What sort of media formats can I use?

Process Design

• get all technical details of what KFYI is willing to do > then schedule meeting > present a sketch of what I want to do
• do internet spots first > ramp up to the point others want to help with on air ads